How to Maintain a No-Excuses Approach to Growing Your Business

Marketing and mindset play a big role in business growth and success. However, sometimes we sabotage our own success by not taking action when required. As our own boss, lack of action is a huge reason why some small businesses, especially solo-preneurs, stagnate and never reach their full potential. In this article, I cover tips on how to maintain a no-excuses approach to growing your business.


As you run your own business, it is extremely important to remain accountable and follow a no-excuses approach to growing your business. It is not always easy but when there’s a will, there’s a way!
Here are a few tips on how you can remain accountable to your dreams and your business:
1- Keep your eyes on the vision
If you don’t already have a vision for where you’d like to be in your business a few years from now, now’s the time to create one. In that future vision of yourself, how much income are you making? How many clients are you serving? What geographic regions are you catering to? It helps immensely to have a successful role model for yourself in terms of where you’d like to be. When Oprah first started her own show, she was not well-known at all and the only other talk show available was hosted by Phil Donahue. The producers of the Oprah Winfrey show had Donahue as a success story (and “role model”) and they would have been happy if Oprah achieved one-third of the ratings that he was achieving for his show. Eventually, Oprah’s success far surpassed that of Donahue’s but Oprah still declares that if it wasn’t for Donahue, she would not be where she is today.
Who is your role model? Whose success would you like to model for your own business while allowing your own authenticity to shine through? Having a vision and a role model is a great way for you to keep charging ahead.
2- Create a strategic plan for your business for an entire year
From a more practical perspective, it’s important that you always create a strategic plan mapped out for the whole year. I have one for the launches of my various programs and workshops and any delay in one will cause a delay in the others – some of which will impact people I have collaborated with. So that, in itself, is a huge motivating factor to stay accountable to your launch dates and to-do list. It also provides immense clarity of where you’re going and what your next step will be.
3- Break down big steps into small tasks and place them in your calendar
Some tasks require a lot more time and effort than other tasks. So it’s easy to delay these big tasks and put them on the back-burner even though these may be the projects that will make a big difference for your business. One method you can do is to break down these big tasks or projects into smaller tasks and then insert them into your calendar (on Outlook, Google, etc..) so that you block that time in advance. By doing this, you automatically leave these slots open so you can focus that time on doing that task and keeping the momentum going.
4- Have an accountability buddy
This option is a very powerful way to stay accountable to yourself and your business. Team up with another entrepreneur and work on holding each other accountable. It’s also a great way to bounce ideas off of each other. Try to keep the momentum going by chatting via Skype or phone at least once a week. You’ll be amazed by how much more you get done as that creates a bit of healthy competition. When one sees the other being productive, it automatically drives the other person to place more effort and focus into their work.
5- Find ways to remain motivated and inspired
This is one of my favorite quotes by Zig Ziglar. “Of-course motivation is not permanent. But then, neither is bathing; but it is something you should do on a regular basis“. Find ways to constantly motivate and inspire yourself because that is when you are most productive and your creativity sores. If you’re finding yourself feeling a bit stagnant, ask yourself “what will motivate me today?” If it means going to the beach or taking a morning walk, then do it. You’ll come back refreshed, inspired and ready to get things done.
6- Ask yourself what would someone with a no-excuses approach do in this situation?
Finally, we all do it. Sometimes, we just make excuses for why something can’t be done. The key is to notice yourself when you’re doing it. Ask yourself this question: What would someone with a no-excuses approach do in such a situation? If you knew that success was your only option, would this excuse hold you back from leaping forward? What if you knew for certain that your business will grow immensely by taking certain actions, would you still delay and procrastinate? These are some powerful questions to remind you to stay on track.
One or all the above strategies can do wonders and impact the results you’re seeing in your business.
If you have other tips on how to stay accountable, then please do share them below.